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Tech News Today 165: Don't Brand Me Bro

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Tech News Today 165: Don't Brand Me Bro

by TWiT

Published January 25, 2011


Egypt blocking Twitter?, cheap Verizon iPhones, copyright law troll gives up, and more.


Run time 49:05
Producer TWiT
Audio/Visual sound, color
Language English

Credits

Tom Merritt
Jason Howell
Clayton Morris
Nate Lanxon

Segments

Top Stories

iPhone 5 and iPad 2 will come with NFC built in, suggests well-connected analyst

Verizon backs off $30 unlimited data plan for iPhone
Verizon ramps up trade-in, upgrade programs in advance of iPhone 4 launch
Verizon racks up subscribers ahead of iPhone launch
added 872,000 contract customers during the last quarter of 2010, bringing it to a total of 102.2 million wireless customers at the end of the three-month period

Egypt Muzzles Twitter as Protests Grow
Twitter Is Blocked In Egypt Amidst Rising Protests
Why Twitter is mum on alleged Egypt block
Video of marchers


Discussion Stories

Google Voice number porting officially launched
Google Deal for SayNow to Make Google Voice More Interesting

Law firm ACS: Law stops 'chasing illegal file-sharers'
Infamous antipiracy lawyer gives up, abandons P2P cases

Facebook ad scheme utilizes word-of-mouth with Sponsored Stories
Facebook Turns the 'Like' Into Its Newest Ad
Facebook Sets Mobile Sights on HTML5

MetroPCS piles on, sues FCC to stop net neutrality regulations

News Fuse

Round one of Huawei's battle with Motorola goes to Huawei. An Illinois federal district court granted the Chinese manufacturer a temporary restraining order that prevents Motorola Solutions from disclosing confidential information about Huawei's technology to Nokia Siemens Networks, which has announced plans to buy Motorola's wireless networks business. Motorola still expects the sale to go through.

Aaron Sorkin's movie about Facebook's Mark Zuckerberg received eight Academy award nominations this morning. The movie was nominated for best picture, Jesse Eisenberg was nominated for playing Zuckerberg, David Fincher for best director and Aaron Sorkin for adapted screenplay. The other four nominations were for cinematography, film editing, original score and sound mixing.

The man who defeated Grokster in court is US President Barack Obama's choice for solicitor general. Former Recording Industry Association of America lawyer Donald Verrilli Jr. may become the man who defends the government before the Supreme Court, files friend-of-the court briefs in cases and determines which cases it would bring to the Supreme Court for review. I wonder what cases he'll pick?

CNET obtained a copy of the US Department of Justice's position on mandatory data retention, which states Congress should strike a ""more appropriate balance"" between privacy and police concerns. The position will reportedly be announced at a House of Representatives hearing tomorrow. The scope of the proposed law is unclear with guesses including a 2-year data retention requirement or heavy regulation on open WiFi.

Google said in a blog post that it expects to exceed its 2007 hiring record, when the company added more than 6,000 people to its ranks. Last year, Google grew by about 4,500 employees, which was its second-largest year for headcount growth. Alan Eustace, Google's vice president of engineering and research wrote "We're looking for top talent -- across the board and around the globe -- and we'll hire as many smart, creative people as we can.

Amazon may be looking to become the next WebVan! Without the going bust part. AmazonTote is a test operation in Seattle that offers customers a free weekly delivery on a specified day and doesn’t require a minimum-order size. Earlier the AmazonTote website said the program “will be expanding soon.” However, that notice was removed later Monday. An Amazon spokeswoman declined to comment.

Amazon's also getting into spam?? Amazon launched a cloud-based email service today that it says is aimed at bulk and transactional email services. Amazon calls it Simple Email Service and it provides the infrastructure needed to send big batches of email by way of an API rather than setting up internal mail servers or contracting with third-partys. Amazon says it will insure the emails comply with all anti-spamming laws.

A single 'universal' memory technology that combines the speed of DRAM with the non-volatility and density of flash memory was recently invented at North Carolina State University, according to researchers. The new memory technology, which uses a double floating-gate field-effect-transistor, would potentially enable computer makers to build machines that boot up almost instantly, and drastically cut energy consumption.

William James Adams Jr., better known as Will.i.am of the popular music group Black Eyed Peas, was named Intel's new director of creative innovation, the chip maker said Tuesday. This follows HP's employment of Dr. Dre and Polaroid's hiring of Lady GaGa in moves to include music artists in tech companies to make...beautiful music tech things. Will. I. Am. will work with Intel on developing new technologies, music and in technology advocac

Kickers and Weird Science

Bookshop swaps Kindles for real books

Calendar

Yahoo's earnings came out today and it looked good, mostly due to cost-cutting. Yahoo laid off roughly 750 employees during the quarter, including about 150 today. They reported 104 percent increase in net income. 14 percent increase in sales of display ads. Net sales of $1.205 billion, down four percent compared to the same period a year ago.Ninth consecutive quarter of declining net revenue. That still beat anylyst's estimates as did earnings per share of 24 cents.

LibreOffice 3.3 Released Today

Verizon offering BlackBerry 6 upgrades for Bold 9650 and Curve 3G tonight

News Corp.’s Daily iPad Newspaper Launching “In The Next Few Weeks” according to James Murdoch

Facebook Credits Will Be Mandatory Payment Platform Starting July 1

T-Mobile releases: Streak 7 and Galaxy S 4G in February, G-Slate in late March?

Voicemail

Martin from Tampa: Microsoft's friendliness with homebrew on WP7

Email

"Dear TNTers,

I listen to the podcast, so I can't tell if you put on your rose-colored glasses before you start talking about the glories of targeted advertising. It sure sounds like it.

In a world where targeted advertising is perfected, and everyone knows it, you will be mortified when anyone else sees ""your"" ads. Because -- and do I really need to say this? -- advertising targets your weaknesses. Jock itch, yeast infection, debt problem, memory loss, sexual fetish? It'll all play out there on your screen. Imagine a room full of people watching TV over Roku at a party a few years in the future and someone saying, ""Oh my God, whose ads *are* these?"" And you look and it's the end of a Viagra commercial leading into a Depends commercial. And they're your ads, Tom Merritt.

If you take this to its logical conclusion, really good targeted advertising will the be death of businesses like Facebook and Google because people who can afford it will pay for proxy services that eliminate or randomize ad delivery. And the people that can afford to do that are the people advertisers covet most.

In general I get the feeling that TNT seems to think targeted advertising is perfectly OK as long as it's anonymized. You're failing to think it all the way through. The Internet will not be funded this way forever.

Mark (my words) from Pasadena"

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